Clozd’s VP of Operations, Braydon Anderson, hosts a conversation with experienced sales leaders from SAP Qualtrics, E2Open, and OpenGov. Discover some of the critical benefits of win-loss interviews for top-performing sales teams.
Don't rely on your sales team for unbiased feedback about your buyers - they will be wrong more than half the time. For critical feedback about how buyers perceive your business and your offering, go straight to the source. Conduct win loss interviews with the actual buyers at your won and lost accounts.