Win-loss analysis with Clozd

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Clozd uses unfiltered and unbiased buyer feedback to uncover the real reasons you win and lose deals.


increase in win rate

According to Gartner, win-loss analysis can help boost win rates by up to 50%. The Clozd Platform delivers key insights and provides ongoing, org-wide visibility into why you really win and lose.


of the time, your CRM won’t help you win more

The actual buyers' reasons for deals being lost only match up to CRM data 15% of the time. These buyer insights are delivered through the Clozd Platform.


of closed-lost deals are win-back opportunities

We've found that 1 in 10 closed-lost deals represent legitimate win-back opportunities. Once those deals are identified, your team has a better shot at winning them back.

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