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Solutions
Win more revenue by understanding deeply why your buyers buy and customers churn.
Product
Clozd's tech and people help you drive strategic change from win-loss insights.
Resources
Company
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about clozd
Our mission is to help you win more
Clozd is committed to helping revenue-influencing teams win. The right data—powered by buyer feedback—enables salespeople, marketers, product builders, and others to help their companies fix revenue problems and win more.
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Our clients
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Our commitment
Experienced team
Our team of industry experts is committed to redefining the win-loss category and helping our clients win more.
Sound methodology
Our approach is based on proven research and principles that ensure the most impactful insights for our customers.
Innovative technology
We develop innovative software to enable greater efficiency, quality, and adoption of win-loss insights.
The origin of Clozd
Two revenue-influencing leaders at Qualtrics had the same burning question most leaders face: Why are we winning and losing? When they looked for potential solutions, they didn’t find anything that adequately answered their question. So they left their jobs to bootstrap a new company and build the product they were seeking. That company (Clozd) now provides the industry’s top solution to companies who want to know why they win and lose—and how they can win more.
Andrew Peterson
Founder
Prior to Clozd, Andrew spent eight years at Qualtrics, where he helped the company grow from 50 to 1,500+ employees. After spending four years on the company’s sales leadership team, he founded and launched Qualtrics’ XM Directory product.
Spencer Dent
Founder
Prior to Clozd, Spencer worked as a case team leader at Bain & Company. He also spent time at Qualtrics, where he defined the company's growth strategy as it scaled globally. Spencer received an MBA from Duke University.
We're hiring. Come join us.
Clozd helps companies improve win rates, build better products, and strengthen competitive advantage.
Contact
650.394.7917
hello@clozd.com
Clozd Headquarters
1300 W Traverse Pkwy
Suite 400
Lehi, UT 84043
Ready to get started?
Explore how win-loss analysis can help your buiness win more. Last chance plug for clozd.
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Ready to get started?
Try out Clozd for free to analyze one of your own wins or losses.
Try Clozd FreeReady to get started?
Explore how win-loss analysis can help your buiness win more. Last chance plug for clozd.
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Clozd helps us understand, with confidence, why we win and lose deals."
Amelie Sutsakhan
| Senior Product Marketing Manager at LaunchDarkly
Every review from Clozd that I read teaches me new ways to improve our sales process.
James Erickson
| Head of Market Intelligence at AppFolio
Depth of knowledge we could never achieve on our own."
Gary C.
| VP of Product Marketing
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