An efficient win-loss analysis program captures buyer feedback that is targeted, fresh, and shared broadly across your entire company.

Flex Interviews from Clozd meet your buyers where they are—any time, any place—so you can easily collect impactful, unbiased feedback at scale.

Smart Tags from Clozd enable users to customize specific keywords and receive notifications when those words are mentioned in interviews or surveys.

Effective win-loss analysis aligns your team around customer needs and sets your company apart as a group that cares, listens, and acts.

Understanding why you continue to win and lose—not why you initially won and lost—is the key to reducing churn and improving your net retention.

What does it take to build an impactful and scalable win-loss analysis program? This post takes you step by step through that process.

Don’t let common challenges slow your win-loss analysis program down. Learn how to drive engagement and grow your program organically.

In this dynamic economic landscape, win-loss data is critical to informing marketing strategies and prioritizing programs that drive tangible results.

Many clients are eager to push competitive insights from Clozd into dynamic battlecards that can help their sales teams win competitive deals.

We’re well into 2024, and after launching Flex Interviews in February, we’re excited to roll out a handful of new products as we continue to innovate and work to meet our clients’ ever-evolving needs.

If your win-loss strategy is completely reliant on the accuracy of your CRM data, chances are you’ll quickly be headed down the wrong path.

Proper win-loss analysis helps companies accurately answer two questions: What are we doing well, and what are we doing poorly?

Manual approaches to win-loss analysis are a thing of the past. The future of win-loss analysis is about harnessing generative AI to power a continuous flow of win-loss insights for your organization.

Win-loss data is only valuable when it’s in the hands of someone who can actually take action. Learn how to share insights broadly to drive change.

On the heels of a mid-pandemic merger and subsequent rebrand, Headspace continues to rely on competitive insights from Clozd to add depth to its research and confidence to its strategic decisions. 

Flex Interviews revolutionize asynchronous buyer feedback collection, empowering organizations to scale their win-loss programs with powerful buyer insights.

Acquia revamped their strategy around integrations, transforming an area of weakness into a key driver of client acquisition and retention.

Clearbit has taken a product-centric approach to win-loss analysis, and they've relied on unbiased customer feedback—provided by Clozd—to improve both product adoption and customer retention.

Just like the best sports teams, top sales teams never miss a chance to review their game tape. 

The new Clozd-Gong integration allows you to see the full lifecycle of your sales deals across your pipeline in one place—on your Clozd dashboard.

Calendly worked with Clozd to meticulously build out their win-loss program that has reliably delivered valuable insights to teams throughout their organization.

How Alteryx uses win-loss data from Clozd to build a robust, voice-of-the-customer (VoC) feedback loop.

Clozd, the leading provider of win-loss analysis technology and services, has partnered with Crayon, the premier competitive intelligence platform.

Find out how the top win-loss analysis experts schedule win-loss analysis interviews buyers, and ensure they show up to provide honest feedback about their buying experience.