Effective communication with your sales team, from leadership down to individual contributors, is vital for the success of your win-loss program. The goal of your program should be to improve sales win rates and increase revenue. To ensure this success, your win-loss program will need strong engagement from opportunity owners (who submit the feedback) and company leaders (who review, share, and apply the findings).
Be proactive with your communication to the sales team by sharing answers to the following questions prior to launching the Clozd app:
Below we provide helpful resources and content that can be used to communicate this information to your sales team.
Yes. We have developed the following resources to help you educate your sales team about the purpose of win-loss analysis, the importance of each person’s contributions to the program, and the functionality of the app.
Additional helpful information may be found here in our Knowledge Base.
The success of your win-loss program depends on opportunity owners participating at a high rate and providing thoughtful responses. Some principles to consider that will help encourage their participation include: