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Solutions
Win more revenue by understanding deeply why your buyers buy and customers churn.
Product
Clozd's tech and people help you drive strategic change from win-loss insights.
Resources
Company
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WIN-LOSS ANALYSIS
Increase
win rates
Win-loss analysis by Clozd provides detailed and unbiased feedback directly from your buyers—so you can make strategic decisions with confidence.
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Easily uncover and analyze win-loss insights
No other solution gives you win-loss insights as quickly and conveniently as Clozd. We carefully analyze and tag themes from all the buyer feedback, and the Clozd Platform makes it easy to track and share these themes so you can quickly see why you’re winning and losing.
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Minimize weaknesses, enhance strengths
Doing win-loss analysis the right way with Clozd gives revenue-influencing teams the data they need to make meaningful strategic decisions. You’ll learn more about your weaknesses—and strengths—with unfiltered and unbiased feedback from your buyers. You can then create the right actions to improve.
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Create a culture centered on winning
When your entire organization is aligned on the real reasons you’re winning and losing, each team is empowered to contribute to a broader company culture centered on winning.
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Clozd has been a great partner in our win-loss journey. They were flexible in developing a methodology that worked for our needs. They feel like an extension of our team.”
Alissa Lydon | Product Marketing Manager
Outstanding means of understanding why you win and lose."
Name | Sales Director
What you get
What could your custom win-loss program look like?
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Collect unbiased and unfiltered buyer feedback
Clozd goes straight to the source—actual decision makers—to find out why they decided to buy (or not buy). Our win-loss experts conduct adaptive, in-depth interviews with each buyer to uncover the critical factors that drove their buying decisions—and then we deliver those insights 10x faster than our competition.
Partner with the industry’s top win-loss experts
Our experienced team of consultants will help you refine your win-loss strategy, ask insightful questions, target the right accounts, and leverage the most valuable data sources.
Learn More
Customized program design
We design custom win-loss analysis programs based on the unique needs and goals of your company. Our team will help you refine your win-loss strategy, ask the most insightful questions, target the right accounts, leverage the most valuable data sources, engage your key stakeholders, and more.
Easily analyze win-loss findings
We deliver win-loss insights through the Clozd Platform, which integrates with your CRM, automates data collection, and provides a quick, clear view of why you win and lose. Our platform allows you to:
Uncover key Decision Drivers
Explore competitive insights
Automate win-loss feedback
Dig deeper on every deal
Monitor your win rate
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Ready to get started?
Explore how win-loss analysis can help your buiness win more. Last chance plug for clozd.
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Ready to get started?
Try out Clozd for free to analyze one of your own wins or losses.
Try Clozd Free
Clozd helps us understand, with confidence, why we win and lose deals."
Amelie Sutsakhan
| Senior Product Marketing Manager at LaunchDarkly
Every review from Clozd that I read teaches me new ways to improve our sales process.
James Erickson
| Head of Market Intelligence at AppFolio
Depth of knowledge we could never achieve on our own."
Gary C.
| VP of Product Marketing
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