Webinar: Why Every Competitive Intelligence Program Needs Win-Loss Interviews

Why Every Competitive Intelligence Program Needs Win-Loss Interviews

Presented by: Clozd
Featuring: Tableau, Zuora, & VMware
Date: Tuesday, June 11, 2019

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Clozd’s VP of Operations, Braydon Anderson, hosts a conversation with competitive intelligence leaders from Tableau, Zuora, and VMware. Learn from their experiences implementing win-loss interviews, including valuable tips and best practices.

Featured Guests

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Josh Parenteau
Former Director of Market Intelligence, Tableau
Until recently, Josh was the Director of Market Intelligence for Tableau, based in Scarborough, ME. Prior to that, Josh was a research director at Gartner for the business intelligence and analytics space.


Yvette Ross
Competitive Intelligence & Product Marketing, Zuora
Yvette currently leads competitive intelligence at Zuora, based in San Francisco, CA. She has 20+ years of cross-functional experience in market and competitive intelligence, corporate strategy, and equity research including prior roles at Dell EMC and Sage.

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Benjamin Scheerer
Group Product Marketing Manager, VMware
Ben is currently the Group Product Marketing Manager at VMware, based in Denver, CO. He oversees product and competitive marketing intelligence for VMware's cloud automation and operations management solutions. He is also the founder of the Competitive Marketing Summit.